More women are becoming entrepreneurs. According to the Census Bureau’s Annual Business Survey, there is an increase in the amount of women starting their own businesses. Notably, there are over 12 million women-owned businesses in America. This is promising news, however there is still a large…
Doing business isn’t always perfect. Much like the real world, there are unexpected costs. Maybe your daughter breaks her arm climbing a tree, or maybe your landlord increases the office rent by 10%. Both scenarios may require extra capital that isn’t available. Maybe all your personal…
There is a lot of negative news out there. Unemployment is still high. Small businesses are still struggling. It’s important to focus on the positives, and there are some positives out there for people that want to start a business. Despite economic uncertainty and an unchecked…
On this episode of #TheMoneyFactor, CEO Ian Varley and digital marketing specialist Kelly Elson discuss small business entrepreneurship during recessionary times. How can you grow or start a business right now? Why Start a Business or Grow a Small Business Right Now? So, Kelly, you see…
Running a small business can get hectic. Small business owners constantly have to juggle multiple priorities, and inevitably you will drop a ball or two. When your time is stretched thin, your business could suffer. Delegating time intensive tasks to other employees can help free your…
The Small Business Administration declared this week the National Small Business Week for 2020, and it’s been quite a year to handle for small business owners. Since the national emergency was issued in March, private employment dropped more than 15%, and the majority of those losses were…
Business to business (B2B) sales techniques are different than selling to consumers. First, you are more likely to reach a gatekeeper or lower-level manager. The first challenge is catching your prospect at the right time. For cold calling, the best times to call are the first…
This week over 80 years ago, Frank Sinatra cut his first single as a vocalist in the Harry James Band. It flopped. Big time. The song sold only 8,000 copies, but Sinatra continued in his music career and has now sold over 150 million records worldwide.…
Customer reviews are important. The Yelp effect shows that reviews affect revenue. A one star increase on Yelp translates to about 5 to 9 percent increase of revenue. 90% of consumers read online reviews before visiting a business. And 88% of consumers trust online reviews as…
This is Part 2 of a Business Essentials Series: Part 1 Being the owner of a small business means you have some experience with rapid business growth. One day it’s business as usual, and the next it’s wondering how to fulfill a massive purchase order for a…